NATURAL BRIDGE CAVERNS
Outdoor Billboard Campaign & Website Design Improvements. For the outdoor boards, the type was woven within the cave to create a sense of depth and interest while still maintaining a quick read for the consumer when passing by. The print ads were created for the Discovery Campaign. These ads were created to stand out and step out of the client’s comfort zone. Lastly, the tickets page on the Natural Bridge Caverns website was redesigned to help create an easier and seamless user experience.